Mohamed Salah has called on the world leaders to intervene in the humanitarian crisis in Gaza.
Israel initiated a military offensive in Gaza this month, following an attack by Hamas, which claimed the lives of at least 1,400 Israelis.
Israel has since cut off water, electricity and medical supplies to Gaza, which is home to over two million Palestinians, while the civilian death toll from the escalating conflict is now in the thousands, with many more injured and at risk. Meanwhile, the United Nations has reported that around one million Palestinians, have been internally displaced.
On Wednesday evening, the Liverpool and Egypt forward posted a video message on his social media platforms to his tens of millions of followers.
In the 51-second clip, the Egypt captain insisted 'all lives are sacred' and pleaded for the prevention of 'further slaughter of innocent souls', following the deadly blast at the Al-Ahli Baptist Hospital in Gaza, which has reportedly killed hundreds.
Salah said in the video taken against a black background: “It’s not always easy to speak in time like this. There has been too much violence and too much heartbreak and brutality.
“The escalations in recent weeks is unbearable to witness. All lives are sacred and must be protected.
“The massacres need to stop. Families are being turned apart.
“What’s clear now is that humanitarian aid to Gaza must be allowed immediately. The people there are in terrible conditions.
“The scenes at the hospital last night were horrifying. The people of Gaza need food, water and medical supplies urgently.
“I am calling on the world leaders to come together to prevent a further slaughter of innocent souls.
“Humanity must prevail.”
Salah – indisputably the Arab world's biggest sporting superstar – received widespread praise for using his massive influence to send a message.
By Thursday morning, the post had received close to one million likes on X (formerly Twitter), over 350,000 reposts and had been viewed well over 100 million times.
On Wednesday evening, US president Joe Biden announced that Egyptian leader Abdel Fattah el Sisi had agreed to open the border crossing to allow humanitarian aid into Gaza.