FSG's Liverpool 'side hustle' has made them $5.37bn RICHER
FSG are certainly doing well for themselves - even with a 'distraction'. Their Liverpool 'side hustle' has made them extraordinary money.
FSG aren't the most-loved owners in the world. They own major teams across America as well as Liverpool FC but it's tricky to find a group of fans who actually like them.
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That largely stems from a reluctance to make risky financial moves. While that does give them security with their money, it's absolutely not the best way to guarantee success with their teams.
And so even though FSG have reached the pinnacle with both the Red Sox and Liverpool, there's a sense with both sets of fans that there should have been more. Yes, Red Sox fans are very much in the same boat as Liverpool fans.
But there's actually a difference in fan mentality, a slight one, anyway. And that's the feeling that Liverpool are a 'side hustle' for FSG and a 'distraction' from their real team, the Boston Red Sox.
The reality is very different.
FSG's 'side hustle'
Liverpool are not the 'distraction' - they're very much the crown jewel in FSG's financial portfolio. Per Forbes, the Reds are quite comfortably their most valuable asset.
They value Liverpool at around $5.27bn, with the Red Sox trail behind on $4.5bn.
The closed shop of American sports, where relegation doesn't happen and failure has a glass floor, helps dramatically boost their valuations. Essentially, FSG can run the Red Sox into the ground and still see them valued at billions, as happens with other American sports teams.
Liverpool don't have that 'luxury' and Forbes believes they're the 4th most valuable football club. Of course, that valuation will absolutely skyrocket if a closed Super League ever comes to fruition (and that's why there's such a push for it if it wasn't clear).
So no, FSG are not considering Liverpool to be a side hustle. In fact, they'll view the Reds as their biggest asset and potentially one that dwarfs anything else they could possibly get their hands on.
Though, they would need to help ruin the entire structure of European football for that to happen.
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